HoT / Tom HOfmann / visual artist, born 1973, advertising photographer, graphic designer, and part-time artist working in Vienna/Austria.


His photography centers on the erotic, including fetish and bondage images. Although experimental and conceptual images excite him, “everyday” themes are just as intriguing for Hofmann. The series he creates are based on the concept of sequences of individual stills. He envisions his work as extracted frames from a movie, chosen to dramatize the intensity of the moment presented. His work is captured in a way that allows for single frames to stand alone and speak for themselves but also for combined frames to come together and bring a new perspective through the story being shown.


Hofmann became interested in photography at a young age because his father was a photographer who filled the majority of his life with all things related to cameras and film. Hofmann recalls empty film cartridges at home being everywhere; eventually they became his beloved toys.  He received his first camera, a Konica C35 EF3, at the age of twelve. From that moment on, his passion began to sprout from the seed of his childhood fascination. Hofmann’s commitment to his hobby grew in his teenage years, when he spent increasingly large amounts of time in his father’s studio and darkroom. 


He began an apprenticeship at the age of 16 with a professional photo lab which helped develop and hone his technical photography skills. After finishing his apprenticeship, he began working in his father's studio. From this point on, he had the full studio at his disposal for his artistic work. Polaroid and Fuji film soon became a part of his film repertoire, although at the time, they were used just for proofing image lighting and composition.


In 1995 Hofmann gave digital photography a try. At first he was fascinated - but he soon found that he was losing his sense of joy for photography. His digital work seemed to him artificial; film shooting and development with their magical aura were abruptly lost. Digital photogrpahy and post-processing led him into advertising and graphic design, still his principal activities today. More and more, however, he felt he had lost his ability to pursue artistic activities due to his diminishing leisure time and his daily work as an art and creative director.  


In 2011 Hofmann discovered Impossible Project instant films: again he felt his artistic instinct had been ignited. He purchased an SX-70 Model 3 with a couple of packs of instant film and began his experimentation. His wife acted as his muse and major encourager for resuming his artistic interests. In the Summer of 2012 Hofmann planned his "first" artistic photo shoot: analog film was back in his life.


Thomas has shown his work in various exhibitions and has been featured in the book "Raw Beauties- A Polaroid Project" and in "Poladarium," a tear-off calendar that reveals a new instant photo each day.


(PRYME Magazine, Issue #4,




2003: Joint Exhibition > WUK Vienna

10/2012: Participant > iso600 Festival della Fotografia Istantanea Milano 

02/03-2013: Participant > 8×10 Selección - Impossible Project Space Barcelona

05/2013: Participant > MIA Milan Image Art Fair

06/2014: Participant > Raw Beauties | A Polaroid Project > Wanrooij Gallery, Amsterdam

11/2014: Participant > fotofever art fair > Carrousel du Louvre, Paris

03/2015: Solo Exhibition > III. viennese rope festival > Ottakringer Brauerei, Vienna



2012: Participant > Poladarium, a tear-off calendar that reveals a new 

instant photo every day (ISBN: 978-3-942831-17-8)

2013: Participant > Poladarium, a tear-off calendar that reveals a new 

instant photo every day (ISBN: 978-3-942831-34-5)

2014: Participant > Raw Beauties | A Polaroid Project (ISBN: 978-3-936165-50-0)

2015: Participant > Poladarium, a tear-off calendar that reveals a new

instant photo every day (ISBN: 978-3-944721-06-4)

2015: Participant > PRYME Magazine, Issue #4,

2015: Feature > Séparée Magazine, Issue #6,

2016: Participant > Poladarium, a tear-off calendar that reveals a new 

instant photo every day (ISBN: 978-3-944721-38-5)

2016: 12-page couple photo series > Séparée Magazine, Issue #9,

2017: Participant > Poladarium Private, a tear-off calendar that reveals a new erotic 

instant photo every day (ISBN: 978-3-944721-69-9)